Email variables are text placeholders that allow you to enter dynamic data into your emails for a more personalized feel. These email variables may not always be available for every template type so please refer to the list provided to you when you select your template type. These variables are broken into three sections: buyer information, business information, and order details.


Buyer Information

[BUYER_EMAIL] - This is the buyers email address

[BUYER_NAME] - This is the buyers full name

[BUYER_PHONE] - This is the buyers phone number


Business Information

[BUSINESS_ADDRESS_1]  - This is the first line of your business address

[BUSINESS_ADDRESS_2] - This is the second line of your business address

[BUSINESS_CITY] - This is the city of your business address

[BUSINESS_EMAIL] - This is the primary email address of your business

[BUSINESS_NAME] - This is the name of your business

[BUSINESS_PHONE] - This is the primary phone number of your business

[BUSINESS_POSTAL_CODE] - This is the zip/postal code of your business address

[BUSINESS_STATE] - This is the state of your business address

[BUSINESS_WEBSITE] - This is the primary website URL of your business


Order Details

[PURCHASE_DATE] - The purchase date

[TRANSACTION_IDENTIFIER] - The transaction ID of the purchase