We understand that sometimes you want to use third-parties to also sell your products and services. In order to better track the utilization and calculate the Return on Investment (ROI) on these partnerships, we have enabled a special URL parameter that will attach to any purchase a user makes from that link. That parameter is src.
The parameter allows for letters, numbers, dashes, and underscores. All other special characters and spaces will be removed.
This article covers the following topics:
Marketing Agency Example
Consider a scenario in which you are working with a marketing agency to run some PPC campaigns (For this example, we will use a fictitious agency called Awesome Agency ABC). Let's say Awesome Agency ABC is running three different campaigns and you want the campaign data to also be listed in your TRYTN reports. You could set up your inbound links as such:
Local Tourism Website Example
Perhaps you want to know how many bookings are coming from the business listing on your local tourism website. You could list an inbound link as such:
Multiple Website Example
Let's say you operate multiple websites that all link to the same TRYTN booking engine. You want to see which bookings are coming from what website and what content. You can easily do this with the src parameter.